As one of the leading companies in providing services with a novel structure, in accordance with Iran’s conditions in franchise stores and supermarkets, was opened in 2016.

The company mainly planned to provide superior services using an integrated and up-to-date sales system, supply goods, train business partners, and improve the qualitative and quantitative level of sales in the target stores. Besides, it collaborates with business partners to improve and prosper their business at the nation-wide level.

Setareh Talaei Sina chain stores company has increased the satisfaction of its business partners by adding distribution channels, increasing sales, as well as reducing the total price.

By supporting its business partners and owning more than 2300 franchise branches, Sina Company has resolved its business partners’ concerns about the competitive market.

This company owns two brand names, Surena and Surena Plus, which are inspired by the name of the brave ancient soldiers during the Parthian period in Iran’s history.